Why NBS Training & Coaching?

Straight-talking training that focuses on behaviour — not box-ticking.

Most training fails because it looks good on paper but ignores how people actually behave at work.

NBS Training & Coaching exists to do the opposite.

We design and deliver bespoke training that challenges thinking, improves conversations and drives real behavioural change — not just positive feedback on the day.

Group of diverse people in a classroom or seminar, smiling and laughing, sitting at tables with notebooks, pens, a water bottle, and cups.

Who’s behind NBS

John Williamson is a no-nonsense trainer, coach and facilitator with over 25 years’ experience across sales, recruitment, leadership and behavioural development.

John has:

  • Delivered 1,000+ workshops across the UK

  • Trained teams in engineering, construction, recruitment and property

  • Designed sales and leadership programmes for recruitment agencies and SMEs

  • Built a reputation for being straight-talking, disruptive and effective

Clients work with John because he understands the commercial reality leaders face — and isn’t afraid to challenge comfortable habits.

A middle-aged man with short, gray hair and a beard, wearing a light pink dress shirt and a gray blazer with a purple flower lapel pin, smiling against a plain white background.

Less Beige. More Brave.

NBS doesn’t deliver generic content.
And we don’t turn up and read from the slide deck.

Training is:

  • practical

  • interactive

  • honest

  • rooted in real situations from your business

That sometimes means uncomfortable conversations — and that’s where real learning happens.

What makes this different

  • No off-the-shelf programmes
    Everything is built around your people, your challenges and your goals.

  • Behaviour first
    We focus on how people actually behave, not how they say they behave.

  • Commercially grounded
    Training connects directly to performance, conversations and outcomes — not theory.

  • Challenge when needed
    Supportive, but never soft.

Who this works best for

NBS typically works with:

  • SME organisations

  • Recruitment agencies

  • Growing teams with new or developing managers

  • Businesses that want consistency, not charisma-led performance

If you’re looking for:

  • a polished course catalogue

  • generic leadership models

  • training that avoids difficult conversations

We’re probably not the right fit.

Let’s Talk

If you want training that actually changes behaviour — and you’re open to being challenged — a short conversation is the best place to start.

No hard pitch.
No generic proposal.

👉 Book a conversation